modules

MODULES

100 Module

101 FIRST TIME REAL ESTATE PROFESSIONAL

A Blueprint for Success This course will help professional real estate agents. Improve their sphere of interest (SOI) and become the go-to specialist for client and referral services in the first-time home buyers’ market.

102 7 THINGS SUCCESSFUL AGENTS DO DIFFERENTLY (A PROVEN BUSINESS SYSTEM)
A Proven Business System Learn how to organize your real estate career like a business, and begin implementing proven strategies and techniques to take that business to the next level.

103 SYSTEMS WILL SET YOU FREE
Steamline and automate repetitive business tasks, make your hectic schedule manageable, and enhance communications and marketing so that you can focus your time on building and cultivating profitable relationships with your clients.

104 MASTERING YOUR TIME TO ACHIEVE YOUR GOALS
This course provides strategies for prioritizing your professional and personal goals, managing your time and designing a business that financially supports the life you desire.

105 KEEP IT SIMPLE WITH LOW-COST ONLINE MARKETING
Learn successful and proven online marketing strategies
that don’t require a lot of financial resources.

106 FOUNDATIONS OF NEGOTIATIONS
Gain a solid start to the negotiation process.

REGISTER FOR THIS MODULE

Simply fill out the required fields, and we’ll respond promptly to assist you with your inquiries.

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200 Module

201 GENERATIONAL MARKETING: INNOVATIVE STRATEGIES ACROSS ALL GENERATIONS

This course explores the characteristics, values and beliefs of the six generations, with a focus on understanding the key buying/selling behaviors of each and developing strategies and tactics to adapt to those behaviors to ensure a successful outcome.

202 CREATING VALUE FOR YOUR CLIENTS
Build an annual business plan, expand your listing presentation techniques
and negotiating skills, increase your digital technology knowledge and
maximize your profits by creating repeat business through referrals.

203 MASTERING YOUR TIME TO ACHIEVE YOUR GOALS
This course provides strategies for prioritizing your professional and personal goals, managing your time and designing a business that financially supports the life you desire

204 TRANSFORMING DIFFICULT SITUATIONS TO PROFITABLE DEALS
Learn how to leverage tools, systems and scripts to effectively manage your professional relationships with difficult buyers, sellers, appraisers, agents and others

205 POWER UP ON SMART HOME TECHNOLOGIES
Learn what qualifies as a “Smart Home,” how to leverage its features in your marketing strategy and how to advise your clients on its value and transfer tactics

206 VIDEO MARKETING TO ENHANCE YOUR BUSINESS
Delivering your message as video content can make it more memorable and engaging. It appeals to viewers on an emotional level while also helping them understand information more quickly. This course offers strategies for using video marketing to build your business. Using real world scenarios and examples, it takes you through the planning and implementation of video marketing projects.

REGISTER FOR THIS MODULE

Simply fill out the required fields, and we’ll respond promptly to assist you with your inquiries.

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300 Module

301 TOP OF MIND TECHNIQUES TO BOOST YOUR BRAND – 8 HOURS
Through a series of engaging discussions and activities, you will explore the effective uses of social media, neighborhood farming, and other marketing strategies to distinguish yourself as the trusted advisor for existing and prospective clients and leave with an action plan.


302 MARKETING AND SELLING YOUR LISTINGS – 3 HOURS
Employ the principles of targeted marketing, engage in internet marketing and create an effective listing description. Learn essential elements about the marketing and selling process including communicating, providing feedback and countering seller objections.

303 PROPERTY MANAGEMENT ESSENTIALS – 2 HOURS
Learn a blueprint for starting a career as a property manager and gain critical information that will help you build a successful business in the world of property management.

304 INSIDE SALES AGENT
(ISAs) are the key to unlocking up to five times more income for a real estate team than just relying on their standard sphere of influence. In an increasingly virtual world, ISAs can use powerful tools to create a steady sales pipeline for a business. This certificate will leverage a variety of skills you can use to become an inside sales agent and tap into the high-earning potential of this exciting career path.

305 BUILDING A MANAGEMENT TEAM
Explore strategies for delegating and outsourcing tasks to a team so
you can focus on activities that make you the most money.

306 MANAGEMENT SKILLS TO IMPROVE TEAM PERFORMANCE
Are you ready to take your team to the next level? This course covers supervising and managing a growing real estate team. Find out how to communicate, motivate and create goals that will grow your business – and your team’s. Also learn how your personality – and the personality of your team members – affects team performance.

REGISTER FOR THIS MODULE

Simply fill out the required fields, and we’ll respond promptly to assist you with your inquiries.

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400 Module

401 LUXURY HOMES
Luxury Homes is for agents looking to hone their skills in the ever-growing luxury home market. The courses included will give real estate practitioners the knowledge they need to approach the luxury niche, including pricing strategies, negotiation tactics, and how to stand out from the crowd.


402 WORKING WITH REAL ESTATE INVESTORS
Real estate investors have unique objectives and expectations, and the savvy REALTOR® can build a powerful, loyal niche business by understanding those objectives and exceeding their clients’ expectations. This introductory course provides strategies and tools needed to attract and maintain investor business relationships

403 REAL ESTATE INVESTING FOR REAL ESTATE PROFESSIONALS 

From learning the ins and outs of working with investors to establishing yourself as a real estate investor, the classes are designed and packed with resources to help you become a powerhouse quickly.

404 MASTERING RELEVANT, CONSUMER FOCUSED MARKETING 
Through activities, workshops and instruction, you will learn strategies for strengthening your brand and content to position yourself as the top provider of information and expert guidance in your market

405 MANAGING DIFFICULT SITUATIONS
Learn how to leverage tools, systems and scripts to effectively manage your professional relationships with difficult buyers, sellers, appraisers, agents and others

406 BUILDING A DYNAMIC TEAM TO GROW YOUR BUSINESS.
Learn time-tested methods for creating highly motivated and loyal top producing teams so you can take your business to the next level

REGISTER FOR THIS MODULE

Simply fill out the required fields, and we’ll respond promptly to assist you with your inquiries.

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Certifications & Certificates

Earning a certification or showing a certificate demonstrates a specialized skill sets and confirms you’ve dedicated the time and effort to master competencies in better-assisting clients. Distinguish yourself and earn one or more of the Council’s professional certifications and certificates after completing the curriculum.

Our programs will help you:

  • Better serve clients as an agent and facilitate listings and transactions.
  • Stand out with unique marketing ideas in a growing real estate niche.
  • Build stronger relationships as an agent with potential clients and partners in the community.
  • Act on what you’ve learned immediately with pre-made toolkits.

Elevate Your Skills and Stand Out

Getting certified on specialized skill sets shows you've dedicated the time and effort to master competencies and dedicate yourself to better-assisting your clients. Distinguish yourself with professional certifications and certificates from the Residential Real Estate Council.